Major Event Video Production
You’re working on a major event and you know you’re going to need some videos to promote it, offer to media for PR exposure, capture it for future events and of course … bottle it up and make it look as awesome as it is.
We’d love to see if we can help.
Major Event Video Production
You’re working on a major event and you know you’re going to need some videos to promote it, offer to media for PR exposure, capture it for future events and of course … bottle it up and make it look as awesome as it is.
We’d love to see if we can help.
We’ve got a few runs on the board with some major Melbourne events: the Motorclassica, F1 Grand Prix, Flower and Garden Show, Real Madrid’s World of Football…..oh, and The Australian Open. While major events have their own unique requirements, they all need to look awesome and be presented sensationally.
There are a suite of videos that are often made by event promoters and we’ve done most of them.
VNR – Video News Release
This is an industry term for what looks like a press release but for TV News. Its a curated selection of the very best raw footage and interview grabs for a TV News Editor to choose from to create a story.
In short it’s an asset you can hand a news director without them needing to use the resource of sending a camera-op and reporter to cover your event as a story, but still supply them with some great content to run on their nightly news.
We’ve produced VNR’s for The Australian Open, Real Madrid: World of Football (world premiere), Laver Cup, Nelson Mandela My Life (world premiere) and countless major events.
For the ‘Nelson Mandela | My Life’ world premiere the senior PR rep described the VNR we produced for them as ‘best practice’ and secured them coverage on a huge number of traditional and digital media outlets.
Major Event Promo Video Reel
This is the video reel you’ll use over and over to show the people who couldn’t be there in person how epic your event was. Usually a sizzle reel between 90-180 seconds will touch on the best of your event, the fan experience, the commercial partners and the scale of what you presented.
This reel is an important piece for your portfolio for pitching future events and showcasing exactly what you can do.
Daily Wrap Video
These videos are important for the people following your event from afar. In the world of sport, people on the other side of the world are waking up and want to get ‘up to speed’ on what has happened while they were sleeping, so a punchy 90-120 second wrap video will get them up to speed on what happened.
For corporate events, these are great for delegates to share with colleagues and networks about the event they are attending and maybe speak about some of the value they are taking from the sessions.
Some Major Events We’ve Worked On
Event Wrap For Sponsors
This is for the seriously big events which command big brand sponsorship.
One of the best ways of showing the brands how much you love them is to handcraft a video of their presence at your event and how the fans engaged with and fell in love with your sponsors during the course of your event.
For one of our clients, these videos are paramount: “This may be the only way the CEO of our sponsors will experience the impact of this partnership, so it has to be an exceptional piece of content”.
Integrated Video Content For Sponsors
Depending on what kind of major event you’re putting on, the motivation for brands to partner with you may be the integration between your event and their brand.
A sensational way to add value to the partnership is what we refer to as ‘integrated content’. Think about ‘Rock Stars in Compact Cars’ presented to you by <your car sponsor name goes here>. For the car brand, this is a way of getting their product in front of the fans of this brand. You’ll release the content on your channel, which music fans are following, and will want the inside scoop on what happens in the video, creating the opportunity for your partner to showcase their product to a new audience.
You get awesome content for your social media (and sometimes broadcast) audiences, and your car sponsor gets a whole new audience for their content by way of integration. It’s a win-win.
Event Video Advertisements
If you’re at a point where you need ‘bums-on-seats laddie’ then, of course, we can help promote your major event with some refreshingly authentic video content.
Whether its advertisements for ticket agents, broadcast TV or social media advertising, we can help.
The good news is, once you’ve had our team film at your event once, a lot of that footage (often from the launch event) can be used to promote ticket sales.
Our production capabilities are anchored locally — with a Melbourne-based production team that regularly supports major events across Victoria.
What our customers say about working with ANGRYchair…
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Do you provide same-day edits and daily wrap videos during multi-day events?
Yes. During multi-day events, our team often works across multiple shifts to deliver fast turnaround edits, including same-day content and daily wrap videos.
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Can you live stream and supply IMAG or broadcast feeds for venue screens and online audiences?
Live streaming is not our primary specialty. Our focus is more on producing high-quality video content for big screens, IMAG displays, venue presentations, and post-event storytelling content.
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Can you produce a Video News Release (VNR) and deliver broadcast-ready assets for media within hours?
Yes. We’ve been told by people within the public relations industry that our VNRs are some of the best they’ve seen. We love helping brands and organisations gain stronger media exposure through professionally produced Video News Releases.
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How do you handle accreditation, permits, insurance and WHS risk assessments on site?
Our team works closely with event operators to ensure all accreditation, permits, insurance requirements, and WHS processes are handled appropriately and within event guidelines.
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How do you manage drone operations and restricted-airspace approvals with CASA for venue locations?
Drone operations at major events are often highly restricted and carefully controlled. In many cases, we collaborate with the event broadcaster or production team and share approved drone footage, as there is often only one authorised drone operator permitted on site.
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How do you scale for multi-stage or multi-venue events, including interstate travel and crew logistics?
Every major event is different. We regularly scale our crews depending on the requirements of the project and have managed events with up to eight separate crews filming across multiple venues simultaneously.
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What post-event deliverables and turnaround are included (highlight reel, session edits, cutdowns, aspect ratios, captions, thumbnails)?
Every major event project is quoted and delivered in a bespoke way. Deliverables are customised to suit the event requirements and can include a range of edits, formats, aspect ratios, captions, and promotional assets depending on the brief.
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How do you ensure audio quality and redundancy on site (PA feed capture, backup recording, on-site data backups)?
Audio quality is extremely important in every production we create. Our approach to capturing audio depends on the environment and event setup, but we always prioritise achieving the best possible audio and visual quality to deliver a polished final product.